The Sales Manager role is focused on driving sales growth across the South India market through customer relationship management, team leadership, sales strategy execution, and business development. This role is ideal for someone with strong experience in electronics assembly and SMT sales, especially in capital equipment, who can manage customers, vendors, and sales teams effectively.
Responsibilities
Meet customers across South India, build strong relationships, and generate enquiries to support sales growth
Supervise, guide, and delegate sales activities to the South Sales team to drive sales in the assigned market
Prepare and execute strategies to promote products, increase sales revenue, and develop sustainable business
Manage budget and cost efficiency for self and the team
Build strong relationships with maker partners and vendors to obtain competitive pricing, leads, product availability, and delivery support
Set KRAs for the team, divide sales targets, and drive team members to achieve their targets
Visit exhibitions and seminars to develop contacts, generate enquiries, and support sales revenue growth
Support team development by identifying training needs and coordinating with HR for initial hiring interviews when required
Perform pre-sales activities, including presentations and demonstrations with the CS team
Support customers with product specifications and selection, generate sales quotes and proposals, and negotiate pricing
Requirements
12 or more years of experience in electronics assembly and SMT sales
Background in SMT capital equipment such as pick and place, mounter, SPI, AOI, and peripherals
Experience in customer visits, sales strategy execution, enquiry generation, vendor coordination, and sales target management
Experience leading, guiding, training, and supporting sales team members
Ability to conduct pre-sales presentations and demonstrations with the CS team
Ability to support customers directly with product specifications, product selection, quotations, proposals, pricing, and availability
Excellent written and verbal communication skills
Working knowledge of Microsoft Office software
Willingness to travel regularly across the assigned territory based on business needs
Proven ability to work both independently and in a team environment
About the company
A Japan-headquartered trading company with operations in India and a focus on manufacturing-related solutions. The organisation works with industrial machinery and related equipment, supporting customers across manufacturing sectors through product sales and technical coordination.